What is a Customer Winback Flow?
A Customer Winback Flow automatically sends messages to customers who used to buy from you but haven't made a purchase recently. It's a friendly way to remind them about your store and encourage them to come back and shop again.
How Does it Help?
This flow helps you:
Re-engage customers who haven't bought in a while
Bring back previous shoppers to your store
Recover lost revenue from inactive customers
Build lasting relationships with your customer base
How to Create a Customer Winback Flow
There are two ways to get started:
1. From the Flow Home Screen
Scroll down to find the Customer Winback Flow Template
Click and name your flow (e.g, Customer Winback - test)
Click Continue
2. From the Create Menu
Click + Create Flow
Select Use a flow template
Click Continue
Choose Customer Winback
Click Continue
Name your flow (e.g, Customer Winback - test)
Click Continue
After following either of these methods, you'll be taken to the Flow Builder, where you can edit the flow's properties, adjust the wait rule, modify the Send Message node, and make any other changes as needed.
Flow Properties
Using the properties shown in the image below are best for a Customer Winback Flow:
Customize Your Flow (Optional)
Once you create the flow, you'll see the Flow Builder screen.
To make changes, simply click on the Trigger, Wait Rule, or Send Message node to edit its settings. You can also add additional actions and rules by dragging them from the left-side panel into the Flow Builder or clicking the + button.
Note: Editing a flow creates a new version of it. Select See Version History from the three-dot icon on top to activate the correct version. Learn more about versioning here
To use it as-is:
Simply Turn On your flow, or
Schedule it to start later
Important Note: The compliance for this flow must be set to "Promotional" to ensure easy delivery of messages by carriers.
💡Tip:
Still have questions?
Please feel free to reach out to our wonderful Support team at support@txtcart.ai or via Live Chat.